COMPANY
Founded in 2009 by American designer Jason Rodriguez, STRATA® is a U.S.-based company rooted in Peruvian heritage and shaped by a deep connection to fashion, music, and contemporary culture. Built on a foundation of craftsmanship, quality, and intentional design, the company operates across two distinct divisions: Mainline and Black Label.
STRATA® Mainline focuses on elevated eyewear, leather goods, and fragrances designed with a refined approach to modern luxury. Crafted using premium materials and construction, each collection balances timeless design, functionality, and understated refinement.
Over the past 15 years, STRATA® has continued to evolve through a commitment to product integrity, cultural relevance, and global design sensibility… creating products intended to exist beyond trends while remaining deeply connected to modern culture.
MISSION: STRATA® is committed to merging its rich heritage in craftsmanship with a relentless pursuit of unparalleled quality, setting new standards at the intersection of music and fashion on a global scale.
We craft timeless, luxury products that elevate cultural standards. Each piece is designed to last, made through superior manufacturing that withstand the test of time.
IDENTITY: The STRATA® brand identity is defined by a seamless blend of heritage craftsmanship and progressive styles. With a raw, effortless attitude, we channel a global perspective on luxury, delivering products of exceptional quality and distinctive style that resonate boldly across the worlds of music and fashion.
VISION: STRATA® exists to push the boundaries of craftsmanship and design, setting a standard that is always evolving yet never compromised. We strive every day to create what cannot be replicated.